Terms & Policies

1. Data Controller. The data controller responsible for the processing of personal data collected through this website is brightwordlab, with registered office at Carrer de la Diputació 140, Barcelona, Eixample, España. For any privacy-related inquiries, you may contact us at [email protected].

2. Data We Collect. When you submit a contact form or interact with our services, we may collect the following categories of personal data: full name, email address, phone number, project description, IP address, browser type, and usage analytics. We do not collect special categories of personal data (health, biometric, or political data).

3. Purpose of Processing. Personal data is processed exclusively for the following purposes: (a) responding to your inquiries and providing requested services; (b) communicating project updates, timelines, and deliverables; (c) complying with legal and tax obligations under Spanish and EU law; (d) improving website performance through aggregated, anonymized analytics.

4. Legal Basis for Processing. We process your data under the following legal bases as defined by the EU General Data Protection Regulation (GDPR): (a) your explicit consent given when submitting the contact form (Article 6(1)(a)); (b) performance of a contract or pre-contractual measures at your request (Article 6(1)(b)); (c) compliance with legal obligations (Article 6(1)(c)); (d) our legitimate interest in improving services and responding to inquiries (Article 6(1)(f)).

5. Data Retention. Personal data is retained for as long as necessary to fulfill the purposes for which it was collected. Contact form submissions are retained for a maximum of 24 months. Contract-related data is retained for 5 years in compliance with Spanish tax and commercial record-keeping requirements. Upon expiration, data is securely deleted or irreversibly anonymized.

6. Data Sharing. We do not sell, rent, or trade your personal data. Data may be shared with the following categories of recipients only when strictly necessary: (a) hosting and infrastructure providers who process data on our behalf under data processing agreements; (b) payment processors for transaction-related data; (c) public authorities when required by law. All third-party processors are contractually bound to GDPR compliance.

7. International Transfers. Your data is processed within the European Economic Area (EEA). If any data transfer outside the EEA is required, we ensure appropriate safeguards are in place, including Standard Contractual Clauses (SCCs) as approved by the European Commission.

8. Your Rights. Under the GDPR, you have the following rights regarding your personal data: (a) Right of Access (Article 15) — request a copy of the data we hold about you; (b) Right to Rectification (Article 16) — request correction of inaccurate data; (c) Right to Erasure (Article 17) — request deletion of your data; (d) Right to Restriction (Article 18) — request limitation of processing; (e) Right to Data Portability (Article 20) — receive your data in a structured, machine-readable format; (f) Right to Object (Article 21) — object to processing based on legitimate interests; (g) Right to Withdraw Consent — withdraw consent at any time without affecting the lawfulness of prior processing.

9. Exercising Your Rights. To exercise any of the above rights, please send a written request to [email protected] with the subject line "GDPR Request." We will respond within 30 days. If your request is complex, we may extend this period by an additional 60 days, notifying you of the extension.

10. Data Security. We implement appropriate technical and organizational measures to protect your personal data, including encryption in transit (TLS/SSL), encrypted storage, access controls, and regular security audits. In the event of a data breach that poses a risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours and inform affected individuals without undue delay.

11. Supervisory Authority. If you believe your data protection rights have been infringed, you have the right to lodge a complaint with the Spanish Data Protection Agency (Agencia Española de Protección de Datos — AEPD) at www.aepd.es.

1. What Are Cookies. Cookies are small text files placed on your device when you visit a website. They serve to make the website function correctly, remember your preferences, and provide analytical data about site usage.

2. Cookies We Use. brightwordlab uses only strictly necessary cookies required for core website functionality. Specifically: (a) Session cookies — temporary cookies that expire when you close your browser, used to maintain session state; (b) localStorage tokens — a single flag (bwlab_cookies_accepted) stored in your browser's localStorage to remember your cookie consent preference. This token contains no personal data and is never transmitted to any server.

3. Cookies We Do NOT Use. We do not deploy: (a) third-party tracking cookies (Google Analytics, Meta Pixel, etc.); (b) advertising or remarketing cookies; (c) social media tracking cookies; (d) any cookies that profile your behavior across websites.

4. Managing Cookies. You can manage or delete cookies through your browser settings at any time. Disabling strictly necessary cookies may impair certain website functions. Since we use minimal cookies, disabling them will have limited impact on your browsing experience.

5. Changes to This Policy. We may update this Cookies Policy to reflect changes in technology or legislation. Any changes will be posted on this page with an updated revision date.

1. General Policy. brightwordlab provides professional copywriting and content optimization services. Due to the bespoke, digital nature of our services, refunds are assessed on a case-by-case basis in accordance with EU consumer protection directives and Spanish commercial law.

2. Right of Withdrawal. Under EU Directive 2011/83/EU and Spanish Royal Decree-Law 1/2007, consumers have a 14-day right of withdrawal from the date of contract. However, if services have commenced with your explicit consent before the withdrawal period ends, you acknowledge that the right of withdrawal is waived for work already performed. If no work has commenced, a full refund will be issued within 14 days of the withdrawal request.

3. Milestone-Based Refunds. Projects are structured around defined milestones. If a project is cancelled after completion of a milestone, payment for that completed milestone is non-refundable. Any pre-paid amounts for uncompleted milestones will be refunded within 30 days of cancellation, minus any administrative costs (maximum 10% of the milestone value).

4. Dissatisfaction Claims. If you are dissatisfied with delivered work, you must notify brightwordlab within 7 days of delivery. We will provide up to 2 rounds of revisions at no additional cost. If revisions do not meet the originally agreed-upon specifications, a partial refund proportional to the undelivered scope will be assessed.

5. Non-Refundable Items. The following are non-refundable: (a) work that has been approved and signed off by the client; (b) rush fees and express delivery surcharges; (c) third-party costs incurred on the client's behalf (stock imagery, specialized tools, etc.).

6. Refund Process. To request a refund, contact [email protected] with your project reference and reason for the request. We will respond within 5 business days. Approved refunds are processed within 30 days via the original payment method.

1. Acceptance of Terms. By accessing or using the services provided by brightwordlab, located at Carrer de la Diputació 140, Barcelona, Eixample, España, you agree to be bound by these Terms of Service. If you do not agree, you must not use our services.

2. Scope of Services. brightwordlab provides professional copywriting, content strategy, A/B testing, and conversion optimization services. The specific scope, deliverables, timelines, and pricing for each project are defined in individual service agreements or proposals issued prior to project commencement.

3. Client Obligations. The client agrees to: (a) provide accurate and complete information necessary for project execution; (b) respond to requests for feedback or approvals within agreed timeframes; (c) ensure they have the legal right to provide any content or materials submitted for copywriting work; (d) make payments according to the agreed schedule.

4. Intellectual Property. Upon full payment, all final deliverables and associated intellectual property rights are transferred to the client. brightwordlab retains the right to display anonymized case studies and portfolio examples unless the client explicitly opts out in writing. Draft materials, methodologies, and internal frameworks remain the property of brightwordlab.

5. Confidentiality. Both parties agree to maintain strict confidentiality regarding project details, business strategies, and proprietary information shared during the engagement. This obligation survives termination of the service agreement for a period of 24 months.

6. Payment Terms. Unless otherwise agreed in writing, invoices are payable within 14 days of issue. Late payments incur a statutory interest rate of 4% per annum above the ECB reference rate, plus a fixed recovery fee of €40 as permitted under EU Directive 2011/7/EU. brightwordlab reserves the right to suspend work on any project with overdue payments.

7. Limitation of Liability. brightwordlab's total liability for any claim arising from or related to these services shall not exceed the total fees paid by the client for the specific service giving rise to the claim. brightwordlab shall not be liable for indirect, consequential, or incidental damages, including lost profits, data loss, or business interruption.

8. Force Majeure. Neither party shall be liable for delays or failures in performance resulting from causes beyond reasonable control, including but not limited to natural disasters, war, government actions, pandemics, or infrastructure failures.

9. Termination. Either party may terminate a service agreement with 14 days' written notice. The client is responsible for payment of all work completed up to the termination date. brightwordlab will deliver all completed work products within 7 days of termination.

10. Governing Law & Jurisdiction. These Terms of Service are governed by Spanish law. Any dispute arising from or related to these terms shall be submitted to the exclusive jurisdiction of the courts of Barcelona, España, without prejudice to the consumer's right to bring proceedings in their place of domicile under EU Regulation 1215/2012.

11. Amendments. brightwordlab reserves the right to update these Terms of Service at any material time. Changes will be communicated via email to active clients and published on this page with an updated revision date. Continued use of services after notification constitutes acceptance of the amended terms.

12. Severability. If any provision of these terms is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.